Regal Springs rebrands, introduces first coated tilapia products in US market

Zurich, Switzerland-based Regal Springs tilapia producer announced at the 2023 Seafood Expo Global in Barcelona, Spain the upcoming launch of two new products, exclusively for the U.S. market under its own brand, the beer batter-coated tilapia, and a panko coating. 

These products are the first to be marketed as Regal Springs products, and there already has been interest in private labels, Regal Springs Head of Marketing and Media Relations Vernon Bradley told SeafoodSource.  Bradley told…

 Photo courtesy of Regal Springs/Facebook