European consumers prefer wild but price, quality are main seafood sales drivers

Comprising a market of some 500 million consumers spending EUR 55 billion (USD 64.5 billion) on seafood, the European Union continues to be the world’s biggest market for fishery and aquaculture products. But more money is being spent on less fish, which presents a real opportunity for aquaculture to make significant market inroads, believes Chiara Bacci, policy officer in the European Commission’s Directorate-General for Maritime Affairs and Fisheries (DG MARE).

Revealing …