Euromonitor data suggests shift in Chinese seafood retail sales

China’s seafood sales are up year-on-year in retail value terms thus far in 2022, but down on 2020 figures, according to new data from market research agency Euromonitor.

Chinese demand continues to grow for convenience-themed items. Faced with frequent and abrupt COVID-19 lockdowns, Chinese consumers have turned to ready-to-eat meals. Chinese seafood processors, including Yuehai and Guolian Aquatic, have put increasing emphasis on that sector.

Chinese retail sales of seafood (excluding processed and packaged seafood) will total ... 

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